Nike introduces the 2012 Black History Month Collection.
This year’s set features the Nike Zoom KD IV, Nike Kobe VII System Supreme and LEBRON 9 with a special pattern and dark grey base for each shoe.
As I always say - Nike’s attention to detail is unmatchable! Nice collection and I especially like the treatment to the Lebron 9 as well as the “Uplift” shirt.
Wes Welker and Hakeem Nicks will be featured in the 16th annual Milk Mustache Super Bowl ad that will run in USA Today on Friday, February 3rd.
As Darren Rovell speculates…
RT @darrenrovell Has to be the 1st time in Got Milk? Super Bowl ad history that both guys have real mustaches…
Quite possibly.
As a part of Nike’s #MakeItCount campaign, the brand officially launched its lastest piece of new technology: the Nike+ Fuel Band which measures nearly every aspect of life as a sport.
Since January 1st, Nike has pushed the #MakeItCount hashtag asking its audience “how will you #makeitcount” and soliciting millions and millions of responses. The Nike+ Fuel Band measures your daily activity and turns it all into NikeFuel. So you can set a goal for every day and then go out and beat it. Life is a sport. Make it Count.
Wizards and Mystics created a build & share holiday e-card. Love the design coming out of the organization with the new branding… it’s starting to apply nicely!
Click here to check out the full microsite
There’s something for the Bullets fans too.
Blake Griffin is becoming one of my favorite athlete personalities - I loved everything brands tried to do with him last year (Nike, Rage video game, etc.) and it looks he’s still on a roll. Check out this clip from Red Bull as Blake Griffin dabbles in ping pong during the NBA lockout.